Nominees & Winners
Webby Honorees, Nominees and Winners truly represent the best of the Web. They are but a small percentage of total entries and have been chosen by members of the International Academy of Digital Arts and Sciences based on a number of creative and functional criteria. See them all here.
Category Definitions
The Webby Awards accept four types of entries: Websites, Interactive Advertising, which includes banners, viral, branded content and more; Online Film & Video, premiering on the Web including Comedy, Live Events, Music and more; and Mobile, which recognizes the emerging category of Mobile Websites.
Websites
The Webby Awards recognizes outstanding Websites in 65+ categories. A Website may be entered into multiple categories if appropriate. Sites entered into multiple categories will be reviewed separately for each category entered. Websites entered into more than one category may win multiple awards.
The categories are as follows, click on the category to see a full definition.
Categories
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Features Categories
To enter a specific feature or component of your Website, you may choose from the categories below. You may enter multiple Features categories.
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*denotes $125 categories.
Category Definitions
If you are unsure of which category or categories to select for your entry, consult the complete category definitions below.
Interactive Advertising
The Webby Awards recognizes outstanding Interactive Advertising in 15+ single and campaign categories. An entry may be entered into multiple categories if appropriate. Entries in multiple categories will be reviewed separately for each category entered and may win multiple awards.
Banner/Display Advertising Single
Rich Media Advertising Single
Additional Categories
- Viral Marketing
- Email Marketing
- Game or Application
- Branded Content
- Interactive Advertising Campaign
- Integrated Marketing Campaign
Banner/Display Advertising Single
Includes banners, buttons, pop-ups/unders, etc. Does not include rich media.
- Includes banners and display advertising created for communications or commerce between companies (as distinguished from dealings between a company and a consumer).
- Includes banners and display advertising created as a communications and marketing tool between businesses and consumers.
- Includes banners and display advertising created to promote special sales, new products, seasonal goods or to increase sales of a specific product or service.
- Includes banners and display advertising created on behalf of a non-profit, governmental, educational or political body. Includes foundations, museums, NGOs, universities, etc.
Rich Media Advertising Single
Includes Flash, motion graphics and video content used for advertising and marketing on the Internet
- Business-to-Business
- Includes rich media created for communications or commerce between companies (as distinguished from dealings between a company and a consumer).
- Business-to-Consumer
- Includes Flash, motion graphics and video content created as a communications and marketing tool between businesses and consumers.
- Promotional
- Includes Flash, motion graphics and video content created to promote special sales, new products, seasonal goods or to increase sales of a specific product or service.
- Non-Profit/Educational
- Includes Flash, motion graphics and video content created on behalf of a non-profit, governmental, educational or political body. Includes foundations, museums, NGOs, universities, etc.
Additional Categories
- An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be graphic, text or video-based advertising.
- Email Marketing
- A form of direct marketing utilizing electronic mail as a means of communicating to an audience.
- Game or Application
- A Web-based or downloadable game or application made on behalf of a client to specifically market a good, service or event.
- Branded Content
- Short films, commercials and video that premiered on the Internet and promote brands, products or services for commercial purposes ie. advertising.
- Interactive Advertising Campaign
- A campaign consisting of three to five banner/display and/or rich media advertising elements. Cannot include Websites, viral, email, game or branded content. See Integrated Marketing Campaigns.
- Integrated Marketing Campaign
- Must include Website and two to four other elements including: Banners, rich media, email, viral, branded content or game/application. Only 3 to 5 total elements can be included.
Online Film & Video
The Webby Awards recognizes outstanding Online Film & Video in 11 categories. An entry may be entered into multiple categories if appropriate. Entries in multiple categories will be reviewed separately for each category entered and may win multiple awards.
- Animation
- Comedy: Long Form of Series
- Comedy: Shorts
- Drama
- Events and Live Broadcasts
- Experimental
- Music/Variety
- News/Documentary/Public Service
- Reality
- Student*
- Viral*
*denotes $125 categories.
- Animation
- Original cartoons, motion graphics, illustrations or digitally animated images premiered on the Internet. Individual episodes or entire series may be entered.
- Comedy: Long Form of Series
- Long form or serial content dedicated to comedy or the art of laughter premiered on the Internet. Must be over five minutes to qualify for this category or see Comedy: Shorts for shorter entries.
- Comedy: Shorts
- Short form content under five minutes running time dedicated to comedy or the art of laughter.
- Drama
- Original content of a dramatic, turbulent or highly emotional nature premiered on the Internet. Individual episodes or entire series may be entered.
- Events and Live Broadcasts
- Original content promoting specific events including concerts, fairs, festivals, sporting events, tours, or other events premiered on the Internet. Individual episodes or entire series may be entered.
- Experimental
- Online film & video that shuns narrative, incorporates groundbreaking technology, reflects a fresh perspective and basically avoids conventional description. Individual episodes or entire series may be entered.
- Music/Variety
- Original online film & video dedicated to the presentation or documentation of music/variety content: including music videos, performances, online talk shows, interviews, etc. Individual episodes or entire series may be entered.
- News/Documentary/Public Service
- Original online content documenting informational topics, recent happenings and public service issues. Individual episodes or entire series may be entered.
- Reality
- Original online programming of a generally unscripted nature, documenting actual events over fiction, and featuring "ordinary" people over professional actors. Individual episodes or entire series may be entered.
- Student
- For students who have created online film & video for academic purposes or as part of developing a portfolio. Category limited to works of students.
- Low-budget, home-made or accidental Web phenomenon premiered on the Internet. These must be unpaid, non-commercial content.
Mobile
The Webby Awards recognizes outstanding Mobile Websites in three unique categories. An entry may be entered into multiple categories if appropriate. Entries in multiple categories will be reviewed separately for each category entered and may win multiple awards.
- Listings & Updates
- Mobile sites providing listings, updates and location-based information for mobile users on-the-go. These may included maps, traffic updates, movie listings, weather reports and other timely and/or location-based information.
- News & Entertainment
- Mobile sites developed for the distribution of recent happenings and entertainment content, such as news, gossip, humor, finance, and sports. These may be offshoots of established broadcast or online news and entertainment operations, or developed specifically for the mobile device.
- Mobile Marketplace & Services
- Sites providing consumers online commerce and retail sales of products or services.
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